Kid Tested, Kid Approved™

With Tyson® Kid Tested, Kid Approved products, you can feel confident serving products kids love. We taste test new chicken and beef products with students to get their feedback. This proven process allows us to offer kid-endorsed products to help increase your average daily participation.

Kid Tested, Kid Approved Products:

• Tested with a geographically diverse sample.
• No less than 300 elementary and high school students tested across the U.S.
• 80% or above approval rating necessary for the product to earn the Kid Tested, Kid Approved seal of approval.
• 80% or more students express purchase intent in approved products.

The Tyson® Kid Created™ Process

Tyson Foods also offers Kid Created products. The Kid Created process begins with a new-product brainstorming with kids. Our research and development group brings the kids’ best ideas to life to create an exciting line of products only kids could imagine. From their imaginations to your menu, Kid Created products increase ADP and boost a la carte sales. Kid Created products also go through the Kid Tested, Kid Approved product process so you can be sure they’ll be a hit with your kids too.

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